UK Search Engine Report: Q3 2009
As a leader in performance marketing, Efficient Frontier's UK Search Engine Performance Report, together with the U.S. Report has become an industry standard for overall market and vertical sector trends. The UK Q3 2009 Report includes general analysis of the Search Engine Marketing industry, trends by search engine and as well as an outlook for Q4 2009.
This analysis was completed based on data from Efficient Frontier search engine marketing customers and the resulting Efficient Frontier's Customer Index. The Efficient Frontier UK Customer Index represents a subset of Efficient Frontier UK clients who have spend data for six consecutive quarters or more. The Efficient Frontier UK Customer Index consists of a fixed sample of large scale UK search engine advertisers across multiple sectors, including financial services, travel and entertainment, retail and telecommunications verticals. It covers over 5.1 billion impressions and 63 million clicks.
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