US Search Engine Performance Report: Q1 2010

As a leader in performance marketing, Efficient Frontier's U.S. Search Engine Performance Report has become an industry standard for overall market and vertical sector trends.  The Q1 2010 report shows momentum from the holiday season continuing into the first quarter of 2010 for online retailers.  The Auto and Finance industries joined Retail in exhibiting strong growth in the first quarter. Bing increased market share in both clicks and spend, restarting growth that had paused in Q4 of 2009.

This analysis was completed based on data from Efficient Frontier search engine marketing customers and the resulting Efficient Frontier's Customer Index. The Efficient Frontier Customer Index represents a subset of Efficient Frontier clients who have spend data for six consecutive quarters or more whose resulting SEM metrics are then normalized to average industry category contributions established by multiple third party data providers. The Efficient Frontier Customer Index consists of a fixed sample of large scale U.S. search engine advertisers across multiple sectors, including finance, travel, retail and automotive.

To download a copy of Efficient Frontier's Search Engine Performance Report: Q1 2010, please complete the form below:

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Monthly Paid Search Spend:

--None-- $50,000 or less $50,000 to $100,000 $100,000 to $250,000 $250,000 to $500,000 $500,000 to $750,000 $750,000 to $1,000 ,000 $1,000,000 to $1,500,000 $1,500,000 to $2,000,000 $2,000,000 +

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