About Us

About Us

Efficient Frontier is the leading provider of Search Engine Marketing (SEM) solutions, delivering unprecedented performance for advertisers with large-scale, complex search marketing campaigns. Through our advanced technology and full-service solutions, we provide our clients maximum return on investment (ROI), deliver superior service, and provide efficiency, scalability and predictability.

  • Achieve Maximum ROI
    By delivering customized solutions specific to the business model and goals of each client, employing the most powerful algorithms in the industry, and optimizing to multiple business goals, we can achieve greater ROI than any of our competitors.
  • Enjoy Superior Service
    With a deep understanding of our technology and broad, hands-on industry experience, our team provides true responsiveness, and proactively seeks out opportunities to grow campaigns, increase revenue, and decrease costs.
  • Experience Efficiency, Scalability and Predictability
    Our proprietary technology brings ease and simplicity to managing complex search campaigns, enables significant campaign growth, and creates predictability in opaque marketplaces. Because our solution scales, there is no campaign too large or complex for us to optimize and grow.

At Efficient Frontier we manage more than $500 million in annual paid search spend, count 80 of the top 500 search advertisers as clients, and manage over 40 million keywords. We provide solutions for enterprise advertisers, mid-tier advertisers, agencies and resellers.

Headquartered in Mountain View, California, with global offices in the United Kingdom, France and India, Efficient Frontier is a privately held company that has been in business for more than five years with funding from Redpoint Ventures and Cambrian Ventures.