Media Spotlight

Apr 19 2010
SEL: Bing Makes Gain in Search Advertising Share
Apr 19 2010
MediaPost.com: Efficient Frontier Releases Q1 2010 Search Data
Apr 19 2010
Forbes.com: As Google Grows, So Grows America
Jan 27 2010
internet retailer: Replacements.com sees 4.7% growth in 2009 online sales
Jan 21 2010
SFGate| Google report signals online ad turnaround
Jan 20 2010
Forbes: Google Looks To Gain Again
Jan 19 2010
ClickZ | Report: Retailers Spent Heavily on Search in Q4
Jan 18 2010
SearchEngineLand | Google Gets 75% Of Paid Search Clicks & Dollars: Report
Dec 9 2009
Marketing Magazine: Holiday Cottages Group hires agencies for £8m brief
Dec 3 2009
AdExchanger | The SEM Arrives: Efficient Frontier CEO Karnstedt Discusses His Company's Move To Display
Nov 25 2009
Efficient Frontier to Handle Britannia Hotels Search Campaigns
Oct 20 2009
AP: Internet advertising appears to begin its comeback
Oct 14 2009
Search Spend up Ahead of Christmas Rush
Oct 13 2009
eWeek: Microsoft Bing Gains in Spending, Click Share at Google's Expense
Oct 12 2009
MediaPost: Efficient Frontier Confirms Paid Search Spend Rising
Oct 12 2009
BusinessWeek: Search Ad Spending Improves - and Boosts Google Shares
Sep 30 2009
Going Out or Coming In?
Aug 12 2009
Bing Increases Marketshare by 44%
Jul 28 2009
InternetRetailer: The Bing Bang
Jul 17 2009
Recession Trend; More clicks, Lower CPCs, Higher ROI
Jul 17 2009
Dramatic fall in Search Costs as Engines Slash Rates
Jul 16 2009
BusinessWeek: All Eyes on Google As Second-Quarter Earnings Report Looms
Jul 13 2009
Search Engine Land: Report: Search Ad Spending Stabilizes While Bing Gains On Google, Yahoo
Jun 30 2009
IAB: Travel firms seeing higher PPC ROI
Jun 30 2009
travolution: LateRooms eyes overseas markets as web marketing switch boosts profits
Jun 17 2009
Search Engine Land: Using Predictive Modeling In Seasonal Search Campaigns
Jun 4 2009
WSRadio: Bill Lan "Tracking Keywords to Determine ROI"
Jun 4 2009
ClickZ: Microsoft Uses Display, Search, and Social to Push Bing
Jun 1 2009
Search Engine Land: Fine Tuning Your Search Campaign To Today's Economic Environment
Apr 20 2009
Advertising Age: Search Giant Google Makes Its Case for Display Advertising
Apr 15 2009
NetworkWorld: Study: Search advertisers paying less per click
Apr 14 2009
BusinessWeek: Marketers Cut Search Ad Spending But Reap Higher Returns
Apr 14 2009
Report: SEM Spend Down, ROI Up As Marketers Adapt To Recession Trends
Apr 8 2009
DMNews: Online exclusive - Efficient Frontier's David Karnstedt
Mar 23 2009
Marketing Magazine: Capital One ditches Zed for digital marketing push
Mar 9 2009
DM News: Search shift fuels recession-friendly keyword strategy
Feb 11 2009
BtoB | To stretch search budgets, consider all the data possible
Jan 15 2009
MarketingWeek.co.uk | 09 The Year Ahead (PDF - page 28)
Nov 20 2008
BNET | Search, As Ever, Continues to Grow Even in Hard Times
Nov 20 2008
CNN Money | Microsoft's Online Unit Shows Encouraging Signs of Growth
Oct 16 2008
InternetFinancialNews | Google Still Ruling Search Advertising
Oct 15 2008
Google gains ground in search ad fight, rivals slip back
May 13 2008
Search Engine Land | SearchEngineLand:More Than Half Of Yahoo's Paid Search Clicks Come From Partners
May 8 2008
BusinessWeek | Inside Microsoft's War Against Google
Mar 26 2008
e-consultancy | Efficient Frontier CEO James Beriker on Search
Feb 27 2008
CNET News | Lending companies reduce online advertising
Jan 29 2008
AdWeek: Google Continues Search Dominance
Dec 18 2007
Search Engine Watch: Search Marketing on the Efficient Frontier